We, the Medium

The audience has mutated. Consider exhibit A, this video: It’s been sweeping the viral video nets over here. Over 700,000 hits in a week is pretty damn good. UPDATE: This video has accrued over 6.8 million hits in 11 days. It’s the most shared video on the net right now, according to viralvideochart. This vid […]

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Three Rules for Online Video

How do you make an online video successful? I’ve been looking at the charts daily for a year, and I think I’ve found some patterns. This week at BeeBCamp I had the opportunity to talk about this with some people who know far more about this than I do. With their help, I’ve come to […]

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