Tonight I’m in Manchester for the Social Technology Summit, part of the Futuresonic festival. The opening gala event was a chili-and-chocolate mix of performance and prose. The chocolaty bit was provided by Tim O’Brien and Mark Pilkington. O’Brien works at the Jodrell Bank radio telescope observatory outside Manchester, and Pilkington is a musician. For their […]Read more "Futuresonic, Day 1 – Alien Music, Hacking the Earth"
The audience has mutated. Consider exhibit A, this video: It’s been sweeping the viral video nets over here. Over 700,000 hits in a week is pretty damn good. UPDATE: This video has accrued over 6.8 million hits in 11 days. It’s the most shared video on the net right now, according to viralvideochart. This vid […]Read more "We, the Medium"
How do you make an online video successful? I’ve been looking at the charts daily for a year, and I think I’ve found some patterns. This week at BeeBCamp I had the opportunity to talk about this with some people who know far more about this than I do. With their help, I’ve come to […]Read more "Three Rules for Online Video"
What makes online content good? What gets mad hits in the world of social media? I think I’ve found the answer. It’s one word: Authenticity. I’ll try to prove my point with the example of online video. Why did this get over 3.4 million hits: While a lot of these madly tank? The BBC is […]Read more "How to Make Online Videos Rule"
Thanks to Roo, just found this excellent, excellent little video. Tim O’Reilly explains what Web 2.0 is. Tim says: “Web 2.0 is the understanding that the network is the platform, and on the network as a platform, the rules for business are different. And the cardinal rule is this one: users add value. And figuring […]Read more "Journalism Needs to Listen to Tim O’Reilly"
The BBC this morning contained this interesting report on RadarCultura, a Brazilian radio programme that has learned some lessons from Web 2.0. RadarCultura is an afternoon music programme broadcasting on Radio Cultura AM in Brasil. The playlist is determined collectively by the audience voting on tracks in a digg-like manner, through the RadarCultura blog and […]Read more "Social Media, Meet Old Media. You Should Talk."
Interesting point from Raph Koster: Most games throughout history have been multiplayer, if you think about it. Everything from chess to Monopoly. It’s only since the invention of video games that we have seen so many single-player games being invented – it used to be the exception, like Solitaire. So yes, I do agree that […]Read more "Social Gaming = Better People"