The Great British Class Survey rides at last

My first job when I moved to the UK was as a receptionist at a TV production company in Kentish town. (Well, I was actually hired to move in furniture, but worked up to answering the phones.) The boss there was an energetic, garrulous guy named Ian. He could spin off a dozen concepts for […]

Journalism Without Story: Uncovering Britain’s Real Class System

It has begun. After over a year in the making, last week we launched the Great British Class Survey for the BBC. The response has been excellent. It’s already the biggest investigation into class ever performed anywhere in the world, by a huge margin. The survey is the first stage of Britain’s Real Class System, […]

Philip Trippenbach

Communications strategy in the age of intelligent machines

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The Great British Class Survey rides at last