Where the stories come from

“Where do you get your ideas from?” is a question I’ve been hearing a lot recently. That’s mostly with regard to 30 Second Sci Fi, a project of mine where I’m writing one short sci fi story every day. I’ve been writing for eight months now, so we’re 2/3 of the way done. Only another […]

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Better than storytelling: Four reasons interactivity is the future of PR

Many people in PR, advertising and communications put great pride in storytelling. Are they missing something? Storytelling is a powerful tool. But storytelling is just one way of sharing understanding and spreading ideas. Like any tool, it has strengths but also limitations. There’s another way: interactive experiences like apps, visualizations and games can also be […]

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